More recently clients have begun adding environmental reductions and sustainability goals to this heady mix of ambitions. So are we at the dawn of a refill revolution?
Refills: Revived & Redefined
The refill system concept is new, unique and limited to a specific category, but they require the right conditions for success. A product system for a society largely brought up to ‘waste not, want not,’ a pre-disposable culture. Tackling sustainability today may need a cultural shift back to a less wasteful society in just this way.
